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DraftWorldwide Bags Top...

DraftWorldwide Bags Top Tempos at CADM By Mickey Alam Khan A direct response campaign by DraftWorldwide Chicago for General Motors Corp.'s Cadillac division won the prestigious Past Presidents' Award from the Chicago Association

Image Makeover Urged...

IMAGE MAKEOVER URGED FOR TELESERVICES By Scott Hovanyetz LAS VEGAS -- The public's negative perceptions about telemarketing can be improved if the teleservices industry is unified in showing the benefits that call centers

CADM Approves New Code...

CADM APPROVES NEW CODE OF CONDUCT FOR MEMBERS By Melissa Campanelli The board of directors of the Chicago Association of Direct Marketers recently approved a new code of conduct for the first time

An Important Call: How...

An Important Call: How Telecom Taxes Impact Site Selection By Ann Moline You've got a region in mind for that new call center, but can't decide among several nearby sites? You might